Marketing is like Jelly Beans

Small Business Marketing, Ingrid Gee, Marketing Specialist talks about Internet Marketing for your business.

My clients often ask me, what do I need to do when it comes to marketing their brand on the internet? The answer is simple. Be like that fun bag of jelly beans you used to love at Easter.

Now, seriously what do I mean by that?

1. Create ‘flavor’. Does your product have anything that looks ‘appetizing’ to your end consumer? Is it actually something that they want or need? If not, add to, modify, and tweak your product until it has relevant value to your end consumer.

2. Be colorful. With your message be creative, be interesting, be attractive. Have something in your ‘branding’ that will create an interest.

3. Be multifaceted. Create as many internet ‘channels’ and social sites as possible. The more the merrier. This will allow your information to be delivered across a multichannel world, yet be delivered in a digital format that has no expiration date. Search engines love multifaceted entities.

Ingrid Gee, Small Business Marketing Specialist, Blue Dress Marketing, Marketing Developed, Implemented and Managed to Full Circle! Organic Internet Search Engine Specialist. ingrid@bluedressinc.me865-951-5887


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