Have a Product Online? Check Out These Four Fab Tips!

A smart online marketing plan is more than just having a product to sell, a URL, and a PayPal account. I can help you, as an Internet Strategy Consultant I have seen the good and bad of online.

The business industry today has increasingly become so competitive that it is often very hard for your business to stand out and achieve visible results.

So how do you stand out in a sea of digital madness?

Flawless Saturated Internet Presence 

1. Go to the right marketplace

By choosing the right digital marketplace, you are giving your business the right place to start. The right e-commerce platform serves as your stepping-stone towards better exposure and effective business operations.

Go for the one that aligns well with your products and services. If you are a handmade business start-up, opt for a platform designed just for you such as Etsy, Aftcra, ArtFire, Big Cartel, and a lot more options.

On the other, hand, if you are a product manufacturer, there is Ebay and Amazon. The options are endless — you just have to choose the right one for your business.

2. Create your brand’s personality

Your brand is your business’ identity. People love to do business with people so put a face behind your business. Provide your target audience with the necessary information about your company by establishing connector points in graphics and text. Your vision, your mission, and what you are hoping to accomplish by becoming an online mogul!

Basics of-course, you need to have your very own logo, tagline, philosophy, and clear written, easy to understand, company values that will symbolize the personality of your business.

3.  Optimized product name and description

If you want your products to show up in the first few pages of Google’s search engine results, make sure your product name and description are informative and descriptive. Describe your product by color, dimensions, care instructions, and other important details that you want your consumers to know. If you are in Amazon, make sure that your product name/ title is optimized as it is one of the indicators of your rank on search engine results. We never have a guarantee to get to the top, but it has been proven by numerous case studies the more “filled out” you are and the more active you are with great content and overall semantics online (the combined meaning of what you are ‘serving up’) the higher the probability that you will pop up to be the leader in your industry!

4. Social presence

You are never fully present online if you do not go social. Creating social media accounts for your business amazingly improves your brand’s online presence and increases brand awareness. People search, connect, and share content and products all through these “micro-sites”. Online marketers have a plethora of social media channels to choose from. There is PinterestInstagramFacebookTwitterLinkedIn —  and the list goes on.

Internet Strategy Consultant Ingrid Gee

 

To Your Best Online!

Ingrid Gee, Internet Marketing Consultant. Blue Dress® Marketing, an Internet Marketing Company headquartered in Knoxville, TN. Internet Marketing Developed, Implemented and Managed to Full Circle! Organic Internet Search Engine Guru. Turn Key Internet Optimization Programs Placing You Everywhere and Anywhere You Need to Be Online®
ingrid@bluedressinc.com
865-951-5887

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