A new addition to your “list of outlets to post on” is Snapchat. This social media platform will definitely boost your business if you’re marketing to a younger crowd. Here are 4 reasons why:
1) BTS look
The unique part of Snapchat is that once they view your story, it disappears. This makes the content feel more genuine and exclusive. At a photoshoot, for example, your followers won’t be seeing the edited picture of that gorgeous model but instead see how the shoot took place.
By giving them an insider look, they’ll feel much more connected to your brand.
2) Offer exclusives
You can use the exclusivity of the Snaps you send out for offers. Your followers will feel like they’ve found a hidden treasure through your content. Snap a promo code, a special sneak peak, or anything you think your followers would feel special seeing.
3) Live stream
Let your followers know what it’s like being a part of your team and what your company is doing that day. Snapchat gives you the opportunity to tell your full story without making it seem like spamming!
4) Change your voice
Different team members can be assigned to take charge of your Snapchat account on different days. This helps you personalize the experience for your market by not letting it be about only the company but the people behind the brand as well.
4 Ways To Use Snapchat For Business
To Your Best Online!
Ingrid Gee, Internet Marketing Consultant. Blue Dress® Marketing, an Internet Marketing Company headquartered in Knoxville, TN. Internet Marketing Developed, Implemented and Managed to Full Circle! Organic Internet Search Engine Guru. Turn Key Internet Optimization Programs Placing You Everywhere and Anywhere You Need to Be Online®